Tuesday, August 25, 2020

Holistic and Academic Education

All encompassing and Academic Education All encompassing training is an order of instruction dependent on the reason that every individual discovers, which means, character and reason in life through associations with the common world, to the network, and to philanthropic qualities, for example, harmony and sympathy. Comprehensive training intends to call forward from individuals an inherent respect forever and an enthusiastic love of learning. This is the definition given by Miller, editorial manager, organizer and creator of the diary Holistic Education. The term comprehensive training is frequently used to allude to the more just and humanistic kinds of elective instruction. Piece, C. L (1998) depicts this further by expressing, What recognizes all encompassing training from different types of instruction, at its most broad level, are its destinations, its concentration to learning through understanding, its objectives and the essentialness it puts on essential human qualities and connections, inside a learning domain. The idea of comprehensive quality alludes to the possibility that all the properties of a given framework in any field of study can't be resolved or clarified by the whole of its segment parts [Forbes, S. H, 1996]. The framework all in all rather decides the conduct of its parts. There is no single hotspot for all encompassing training development. There is neither a significant type of articulation nor a dominating defender. It is hard to characterize plainly all encompassing instruction. There are various discernments and qualities, anyway that most schools professing to be comprehensive would follow [Miller.R, 2010]. A comprehensive perspective as opposed to characterizing human prospects barely, truly attempts to coordinate and envelop numerous layers of understanding and significance. Instructing Methodologies There are a few approachs embraced by schools that lecture all encompassing instruction: Religion as a piece of life: Comprehensive instruction develops strict qualities as a piece of the life. There are classes that demand and lecture virtues, for example, heavenly nature, otherworldliness, acknowledgment of self, ethical quality, mortality, serving the network and substantially more. Live Workshops: Instruction through experience is the principle saying of all encompassing training. Everything is made live as workshops. Researchers from different orders cooperate with the understudies and direct continuous workshops as opposed to granting the learned information. Kids or understudies actually do what they realize and realize what they do. This make the youngsters gain involvement with every single subject they learn. Science Fairs and Exhibitions: The organizations spent a great deal of sum in assemble individuals of same likes and interests at a solitary spot and offer their perspectives on contemplations. Information is the main asset that duplicates on sharing. Information move is cultivated in comprehensive instruction because of numerous fairs and displays. Unique Training Programs: Preparing projects to create different specialized, administrative and social abilities are directed frequently by these establishments. Probably the most critical preparing programs are initiative preparing, group building preparing, correspondence preparing, mental preparing, direction preparing and strict preparing. Tutors The educators in the all encompassing schools are not exacting as that of normal scholarly schools. As opposed to compromising the understudies by practicing severe command over them, these instructors go about as genuine companions and guides of the understudies. The kids can get direction from their coaches effectively and decisively. The obstruction between the instructor understudy connections is totally broken in comprehensive training. In this way comprehensive training is a long ways past the styles embraced by customary scholarly learning. With acts like fear based oppression, wrongdoing and brutality expanding in the general public, comprehensive learning, clearly is the need of great importance. Points and goals of the investigation Essential Objective: To comprehend the key ideas and alternatives of all encompassing instruction. To investigate the contrast among scholastic and all encompassing training. To distinguish the requirement for all encompassing instruction. To consider the procedure of training followed in comprehensive organizations in India. To assess the adequacy of all encompassing instruction frameworks. Optional Objective: To make mindfulness about all encompassing training among individuals of India. To accentuation the requirement for all encompassing training in India. To urge the individuals to look for all encompassing training as opposed to ordinary scholarly instruction. Survey of writing The Indian instructive history has consistently been celebrated by the nearness of colleges like Nalanda, Vikramshila and Taxila, from the antiquated period. India has the benefit of setting up colleges, even before there were colleges in landmasses like Europe. The commitments of Arya Bhatta, Chanakya, Kalidasa and Baskaracharyya couldn't be overlooked by the entire world. Be it arithmetic, science, writing or innovation, India would be in the rundown of one of the notable donors independent of the control of training. Indians have delivered a large number of the best and amazing bits of knowledge, musings and developments. Be that as it may, on looking at the post autonomous period, the situation of development in the current Indian training is surprisingly low and in certainty pitiable. The 65 years of post autonomy has not had a lot of effect in Indian training, particularly in rustic India. Free India anyway has stood one of a kind by setting up more than seventy training commission or instruction board of trustees. Out of the 94 creating nations on the planet, the situation of India is 76th as far as by and large instructive advancement file [EDI]. The level of understudies tried out first norm (Class I) and came to fifth norm (Class V) is 77 in other creating nations. Disputably in India it is just 60%. [Krishnamurthy, 1994]. This factual information is sufficiently critical to comprehend the disintegrating circumstance of present India. India positions a low 105 out of 127 countries in UNESCOs Education for All Development Index (EDI) for 2004, notwithstanding its much-pervasive Education for All (Sarva Shiksha Abhiyan) activity. Its most noticeably terrible piece is that the United Nation body says it is dubious if India would have the option to accomplish the EFA (Education for All) objective. The EFA objectives focuses on 100% enrolment in elementary schools continuously 2015 and it is one of the U Ns Millennium Development Goals (MDG). This has happened simply because of the regular instructive framework that centers much around making the kids to accumulate with heaps of books instead of understanding the genuine estimation of training. The regular scholarly instruction ruins the creative intensity of children. Particularly the scholastic instructive framework in India is exacting to the point that it doesn't give place for inventiveness and human qualities. Then again, an option instructive framework otherwise called all encompassing training is developing in India. In contrast to the traditional framework, all encompassing training focuses on learning through understanding. This gives another definition and style to instruction. By this framework, youngsters can learn by doing whatever they love to do. This framework actuates an enthusiasm for learning among youngsters and training is being made a fun by this procedure. Comprehensive learning is otherwise called transformative learning. Jack Mezirow (2000), Neuman (1998), Boyd Meyers and Edmond OSullivan, (1988) have added to the exploration of transformative learning and have distinguished another system or teaching method that will be exhibited in comprehensive projects. As indicated by Mezirow, the objective of training is to enable the person to turn into a progressively self-governing mastermind by figuring out how to arrange their own qualities, implications, and reason as opposed to uncritically following up on those of others[Mezirow ,2000]. As indicated by Edmond OSullivan, transformative learning includes encountering a profound, basic move in the fundamental premises of thought, sentiments, and activities. It is a move of awareness that significantly and for all time adjusts our method of being on the planet. [Edmond OSullivan, 1988]. OSullivan E., has recognized five topics as the central to transformative learning. The association or relationship that people have with the characteristic world otherwise called the cognizance of the earth Cognizant world residents, fairness, harmony, world citizenship, interdependency, accounts of incorporation and interconnectedness Vital educational plan; necessary advancement from the individual to the planetary, relevant all encompassing versus content-educational An encounter of having a place: network, a spot, roots A feeling of the consecrated: integrative component of experience, amazement, regard forever, associations with the soul [Jack Mezirow, 2000], On the other hand has indicated ten components that give a solid establishment to transformative learning. A feeling of security, transparency, trust; libertarian, nonjudgmental and non-serious condition A student focused methodology Basic reflection and investigations of elective individual viewpoints Full of feeling learning, feelings and emotions talked about Isolation, self exchange Taking care of difference, facing as opposed to staying away from Experiential learning Recognizing numerous methods of knowing and learning; different insights Scrutinizing our presumptions, convictions The utilization of judicious talk, exchange [Boyd and Meyers, 1988], incorporate supporting understudies to perceive their soul a knowing or a fact that lives in them, in advancing transformative learning. [Neuman, 1996] grows the affirmation of the significance of sentiments and feelings to the transformative parts of learning encounters. Examination approach Two types of examination are attempted all together to fulfill the targets of the investigation: Essential Research: Data gathered through direct sources Auxiliary Research: Second-hand information gathered through various sources Essential exploration Quantitative Research Quantitative exploration technique will be followed so as to make a point by point ana

Saturday, August 22, 2020

Are immigrants needed to provide low-wage workers in the U.S. to Essay

Are settlers expected to give low-wage laborers in the U.S. to rival laborers in different locales of the world Do immigran - Essay Example It is not necessarily the case that these workers give preferred quality occupations over the locals of the nation as the converse is generally the situation. It could then be deduced in such manner that, the low-wage working migrants in the US are not expected to rival laborers in different areas of the world yet to get together with the popularity of work in the nation at a lower rate (Holzer, 2011). Outsiders take on low-paying work that individuals in the US would prefer not to do and the explanations behind these are not fantastical. Because of the need to make a decent living and the longing of the foreigners to get the chance to work on something during their stay in the US; they take any offer that comes their direction (Holzer, 2011). This implies the migrants are prepared to take any offer that comes their direction. Consequently, the migrants are fulfilled taking the low-paying work as long as it would ensure their endurance in the nation and make them more agreeable than the manner in which they were in their local nations. It could then be said that the migrants are prepared and ready to take up low-paying occupations that the individuals in the US would never do.

Monday, August 10, 2020

Incomplete Emails and Incoming Materials - UGA Undergraduate Admissions

Incomplete Emails and Incoming Materials - UGA Undergraduate Admissions Incomplete Emails and Incoming Materials At this time of year, we send out a number of emails to freshman applicants letting them know that their files are incomplete. This is a standard email that is sent out roughly 10-15 days after a student has applied, and it is to alert the student that as of the time of the email creation, we did not have all the required materials in their file. NOW (and I put this in caps and bold letters for a reason), the email also states that an applicant should check their myStatus page to see what is in and what is missing, and that the myStatus page has the most up-to-date information. This means do not call us saying that the myStatus page shows you as complete but the email says incomplete. There is about a one day delay between a document being put in a students file and that information then being relayed to the email system. So, if the email is created today to be sent out early tomorrow morning, there could be a document that came in today that now completes the file, and that may be shown on the myStatus page on the next day (the same day that the incomplete email arrives). If you are one of the few people who gets an incomplete email but the myStatus page shows that everything is now in, you do not need to panic. The myStatus page is the most up-to-date system, and you should track your materials from there. The email is just a reminder to make sure you know what is going on with your file. We will be getting a large volume of applications submitted over the next two weeks (I am guessing 3,000 or more), and a huge volume of materials (I am guessing 20,000 or more documents), so please be patient as we sort our way through everything. We will be working hard to get everything matched up with your file, but it will take a little while, especially right around the deadline. Again, be patient with us during this time. Hopefully this helps explain the situation, and will ease your mind. Go Dawgs!

Saturday, May 23, 2020

Oxbow Lakes - Information and Examples

Rivers flow across wide, river valleys and snake across flat plains, creating curves called meanders. When a river carves itself a new channel, some of these meanders get cut off, thus creating oxbow lakes that remain unconnected but adjacent to their parent river. How Does a River Make a Loop? Interestingly, once a river begins to curve, the stream begins to move more rapidly on the outside of the curve and more slowly on the inside of the curve. This then causes the water to cut and erode the outside of the curve and deposit the sediment on the inside of the curve. As the erosion and deposition continue, the curve becomes larger and more circular. The outer bank of the river where erosion takes place is known as the concave bank.   The name for the bank of the river on the inside of the curve, where sediment deposition takes place, is called the convex bank. Cutting off the Loop Eventually, the loop of the meander reaches a diameter of approximately five times the width of the stream and the river begins to cut the loop off by eroding the neck of the loop. Eventually, the river breaks through at a cutoff and forms a new, more efficient path. Sediment is then deposited on the loop side of the stream, cutting off the loop from the stream entirely. This results in a horseshoe-shaped lake that looks exactly like an abandoned river meander. Such lakes are called oxbow lakes because they look like the bow part of the yoke formerly used with teams of oxen. An Oxbow Lake Is Formed Oxbow lakes are still lakes, generally, no water flows in or out of oxbow lakes. They rely on local rainfall and, over time, can turn into swamps. Often, they ultimately evaporate in just a few years after having been cut off from the main river.   In Australia, oxbow lakes are called billabongs. Other names for oxbow lakes include  horseshoe lake, a loop lake, or cutoff lake.   The Meandering Mississippi River The Mississippi River is an excellent example of a meandering river that curves and winds as it flows across the Midwest United States toward the Gulf of Mexico. Take a look at a Google Map of Eagle Lake on the Mississippi-Louisiana border. It was once part of the Mississippi River and was known as Eagle Bend. Eventually, Eagle Bend became Eagle Lake when the oxbow lake was formed. Notice that the border between the two states used to follow the curve of the meander. Once the oxbow lake was formed, the meander in the state line was no longer needed; however, it remains as it was originally created, only now there is a piece of Louisiana on the east side of the Mississippi River. The length of the Mississippi River is actually shorter now than in the early nineteenth century because the U.S. government created their own cutoffs and oxbow lakes in order to improve navigation along the river. Carter Lake, Iowa Theres an interesting meander and oxbow lake situation for the city of Carter Lake, Iowa. This Google Map shows how the city of Carter Lake was cut off from the rest of Iowa when the channel of the Missouri River formed a new channel during a flood in March 1877, creating Carter Lake. Thus, the city of Carter Lake became the only city in Iowa west of the Missouri River. The case of Carter Lake made its way to the U.S. Supreme Court in the case Nebraska v. Iowa, 143 U.S. 359. The court ruled  in 1892 that while state boundaries along a river should generally follow the natural gradual changes of the river when a river makes an abrupt change, the original border remains.

Tuesday, May 12, 2020

Defining The Overall Requirements For Social Networking Essay

INTRODUCTION This document aims at defining the overall requirements for â€Å"SOCIAL NETWORKING†. Efforts have been made to define the requirements exhaustively and accurately. The final product will be having only features or functionalities mentioned in this document and assumptions for any additional functionality should not be made by any of the parties involved in developing / testing / implementation using the product. In case any additional features are mandatory, formal changes / requests would be produced. 1.1 PROBLEM STATEMENT: †¢ So far there is still need of efficient social networking website. †¢ There is yet no any social networking website that provide efficient access and easy communication. †¢ There is an overhead of traffic in net that making chaotic situation and long time to access. †¢ Unavailability of simplicity through which one can communicate. †¢ In this online world where everyone wants to connect, so that one can better coordinate with other any make work easy with enjoyment and full of joy. 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Wednesday, May 6, 2020

Case Questions for Product and Brand Management Free Essays

American Express 1. What explains the American Express card’s success over the past fifty years? 2. What challenges face the American Express card in 2008? 3. We will write a custom essay sample on Case Questions for Product and Brand Management or any similar topic only for you Order Now Delineate and rank in order the various growth options open to the American Express card. 4. How is an imminent economic recession likely to affect the revenues and profits of the American Express card? Red Bull 1. What created Red Bull’s success? What is the core franchise and benefit? Has the product’s positioning changed over time? What is the role of alcohol mixing in Red Bull’s success? 2. What is Red Bull’s success formula? For which kind of product/beverage categories will this formula work? How does Red Bull know when to turn on the advertising? What metrics would you use to make this judgment? 3. Why did the first UK launch go awry? 4. What changes were made for the US market? Should other changes be considered? 5. Assume tough competition is coming. How can Red Bull affect its franchise? What actions would you recommend? 6. What should Coke’s competitors do? Coke? Pepsi? Anheuser-Busch? 7. If you were an investor in Red Bull, would you take your money and run or wait for the long haul? Starbucks 1. What is Starbucks’ strategy? 2. Given your assessment of its competitive premise, how should it leverage its resources and capabilities to achieve its growth objective? 3. How will you respond to McDonald’s offer? 4. Now that Starbucks is entering India, what branding strategy would you recommend to the Starbucks management to establish the Starbucks brand in the Indian market? How to cite Case Questions for Product and Brand Management, Essay examples

Saturday, May 2, 2020

Search Engine Ranking Factors and Optimizations

Question: Describe about search engine ranking factors and optimizations. Answer: Introduction During the last few years, collection and ranking of data systems have changed drastically (Brin and Page 2012). The most notable changes have been observed in the approach of the search engines (SEs). Search engines like Yahoo!, Bing, and Google are now emphasizing on analysis of user experience and feedback for deploying their ranking system (Su et al. 2014). One of the latest methods for handling the daily changes in search engine ranking system is the Search Engine Optimization (SEO) method (Marszakowski, Marszakowski and Drozdowski 2014). The main objective of this assignment is to identify the influences of different characteristics of SEO method on the ranking system of the search engines between two different domains. Moreover, this assignment follows the analysis of the integration semantics mechanism of the search engines. The main emphasis of the assignment is on the latest updates of the search engines ranking system in Web 2.0 and Web 3.0 frameworks. Search Engine: Optimizations, Rankings, Features 1 Search Engine Optimization: Features and Application Search Engine Optimization (SEO) is a mechanism, which is used to promote the functions of search engines. Search engines may be used to promote or expand a business but a website is to be made SEO friendly in order to promote the specific website (Mavridis and Symeonidis 2015). There are generally two types of SEO mechanisms. Off Page Optimization is used to recover back links from some specific external websites. In this optimization process, the webpages are linked to various forums like blogs, articles and others. Main role is played by webpage titles for optimizing any website with applicable keywords (Moreno and Martinez 2013). On the other hand, On Page Optimization is used to make essential changes in a specific website for making it SEO friendly. SEO friendly websites demand certain aspects. Meta tags should be placed in each and every webpage (Mavridis and Symeonidis 2015). The meta tags used must be exclusive and useful. Additionally, during optimization, the size of each webpage also counts. The pages with very high weights take more time to load in a selected browser, whereas, pages with less weight and low loading time get more priority (Shih et al. 2013). It is advised that website owners should use lesser images in their webpages. Moreover, content of a webpage must be exclusive, informative, without grammatical or technical errors and must contain relevant and specific keywords (Luh et al. 2016). There are four general factors that determine whether an website will be SEO friendly. These are: Occurrence, Prominence, Proximity and Significance (Killoran 2013). 2 Search Engine Ranking Factors: Survey of Ranking Factors With time, there have been massive upgrades on the Web structure, which only enables read purposes. From basic Web, Web 2.0 was developed for performing both read and write and later, Web 3.0, which enables user to read, write and infer (Ur Rehman and Khan 2013). These upgrades have enhanced ranking system of the search engines by a large scale. According to a survey conducted by Moz, some factors, which influence search engines ranking, are considered as genuine standards (Ghosh, Ipeirotis and Li 2014). 3 New Age Browsing and Crawling All major search engines try to crawl into enhanced sources of data for the purpose of obtaining maximum possible information from the documents. In this way, the search engines can gain a lucid view of the information contained in the documents they crawled in (Marszakowski, Marszakowski and Drozdowski 2014). For obtaining user publications and presenting suitable measures for the users scientific implications, headless browsing system has been employed. This system has been successful in parsing PDF and JavaScript files, which cannot be accessed by ordinary crawling method (Halavais 2013). 4 Web Content Semantics Semantic analysis is the most important aspect of the SEO. Most of the latest approaches are generally focused on the basic link structure. Basically, semantic analysis can be further divided into authorship, markups and substance analysis (Moran and Hunt 2014). 5 LSHrank Architecture This is designed to follow a number of operational steps. First, LSHrank generates queries and sends them to search engines for verification and results. The results are then ranked according to some metrics that are related to SEO (Mavridis and Symeonidis 2015). In this case, headless browsing is used and information are extracted for verification and analysis. Second, characteristics of the webpage are extracted and verified. On the other hand, LSHrank also considers characters related to semantic markups (Ghosh, Ipeirotis and Li 2014). Lastly, web document contents are extracted and used for creation and selection procedures. 6 Trials and Reports on Search Engine Ranking Process Various experiments have been conducted on SE ranking system for identifying consequences of use of various webpage and semantic aspects in the main search engines (Brin and Page 2012). From the experimental analyses, conclusions have been drawn that the choice of domains influences search engines value factors. Basically, many webpages produce high averages of attribute values, which have been captured for the search engines (Luh et al. 2016). Semantic characteristics have been considered as probable ranking aspects and experimental results have shown that majority of the search engines have implemented Semantic Web in their general operation mechanisms (Su et al. 2014). However, some other metrics are also being designed as alternatives of SEO in providing examination measures. Significant Attributes of Search Engine Ranking System From experimental results, several attributes can be established regarding search engine ranking system. Different factors affect the search engines of different domains with a varying amount of basic influence (Marszakowski, Marszakowski and Drozdowski 2014). For instance, Semantic triples (Str) mainly influence Google, in which, number of microformats (Mf in short) and rel microformats (Nr in short) are used in software domain. It has been proven that any webpage domain influences signals of rankings that are considered by most chief search engines (Ur Rehman and Khan 2013). In the Yahoo! and Google sports domain, association is shown by Authorities (Nga), where most of the websites provide news related to sports and the main contents come from reputed and verified journalists and authors (Killoran 2013). From experimental results, it has been verified that Yahoo! mostly uses Authorities domain (Mavridis and Symeonidis 2015). From the experiments, it has also been revealed that association of authorities is a positive activity, i.e. if rank goes down, the total number of authorities increases. This indicates a case of spam detection technique, which has been applied by major search engines. In these cases, multiple authorships are employed to attain a higher rating (Ghosh, Ipeirotis and Li 2014). High association of rankings are exhibited by Internal Links (Li) in all domains that are available in the search engines, with the exception of sports domain of Google. It has been deduced that the link architecture of any webpage is necessary for determining operations of a search engine (Brin and Page 2012). Google rankings have been found to have association with Scripts (Ns) in the sports domain. The positive association of Google in software engineering shows that it is a step taken by Google in order to detect spam and errors. In addition, it also looks to penalize and delete webpages, which contain hidden links in the JavaScript (Su et al. 2014). Both Google and Bing rankings display high associative actions with Semantic triple (Str in short) in the domain of software engineering. Higher ranking can be achieved by having a high Str rating (Ur Rehman and Khan 2013). Microformats (Mf in short) and Rel microformats (Nr in short) have exhibited negative association with Google and Bing search engine rankings in the domain of software engineering. This fact proves that Semantic Web data are mainly used by major search engines for algorithm purposes (Luh et al. 2016). Finally, rankings of Yahoo! are not found to be associated with any semantic data, with the exception of authorities, where possibility remains that it might be a false indication as there are a very low amount of authorities (Marszakowski, Marszakowski and Drozdowski 2014). 7 Trials and Reports on Moz Metrics Several experiments have been conducted for identifying the variations within the description of the metrics (Ghosh, Ipeirotis and Li 2014). MozRank is influenced by the total count of the available internal links. MozRank has revealed a large number of correlated scores in Spearman (Marszakowski, Marszakowski and Drozdowski 2014). Higher the MozRank score, higher the total number of internal links. Conclusion and Future Work Based on the analysis in this assignment, we can conclude that LSHrank mechanism can produce high quality Search Engine Optimization, which is mainly based on latest search engine metrics and LDA techniques. The basic focus of the assignment has been on Web 2.0 and 3.0 contents, including significant factors of Moz metrics. From the assignment, it is evident that the webpage and semantic qualities are both affected by the domain of queries and this in turn influences the score of rankings in various search engines. In addition, many search engines exhibit similar features as they implement similar link structures. In future, further works can be done on the application of LSHrank tool to investigate designed data in the semantic level. Moreover, the prospects of further improving semantics related aspects using LSHrank can be explored. References Brin, S. and Page, L., 2012. Reprint of: The anatomy of a large-scale hypertextual web search engine.Computer networks,56(18), pp.3825-3833. Ghose, A., Ipeirotis, P.G. and Li, B., 2014. Examining the impact of ranking on consumer behavior and search engine revenue.Management Science,60(7), pp.1632-1654. Halavais, A., 2013.Search engine society. John Wiley Sons. Killoran, J.B., 2013. How to use search engine optimization techniques to increase website visibility.Professional Communication, IEEE Transactions on,56(1), pp.50-66. Luh, C.J., Yang, S.A. and Huang, T.L.D., 2016. Estimating Googles Search Engine Ranking Function from a Search Engine Optimization Perspective.Online Information Review,40(2). Marszakowski, J., Marszakowski, J.M. and Drozdowski, M., 2014. Empirical study of load time factor in search engine ranking.Journal of Web Engineering,13(12), pp.114-128. Mavridis, T. and Symeonidis, A.L., 2015. Identifying valid search engine ranking factors in a Web 2.0 and Web 3.0 context for building efficient SEO mechanisms.Engineering Applications of Artificial Intelligence,41, pp.75-91. Moran, M. and Hunt, B., 2014.Search engine marketing, inc.: Driving search traffic to your company's website. IBM Press. Moreno, L. and Martinez, P., 2013. Overlapping factors in search engine optimization and web accessibility.Online Information Review,37(4), pp.564-580. Shih, B.Y., Chen, C.Y. and Chen, Z.S., 2013. An empirical study of an internet marketing strategy for search engine optimization.Human Factors and Ergonomics in Manufacturing Service Industries,23(6), pp.528-540. Su, A.J., Hu, Y.C., Kuzmanovic, A. and Koh, C.K., 2014. How to improve your search engine ranking: Myths and reality.ACM Transactions on the Web (TWEB),8(2), p.8. Ur Rehman, K. and Khan, M.N.A., 2013. The foremost guidelines for achieving higher ranking in search results through Search Engine Optimization.International Journal of Advanced Science and Technology,52, pp.101-110.